{"id":2008,"date":"2024-01-09T11:57:32","date_gmt":"2024-01-09T11:57:32","guid":{"rendered":"https:\/\/sportingtech.com\/resources\/nuestros-resultados-en-la-serie-a-de-brasil-demuestran-el-potencial-sin-explotar-de-bet-builder-en-latinoamerica\/"},"modified":"2026-01-12T12:32:43","modified_gmt":"2026-01-12T12:32:43","slug":"nuestros-resultados-en-la-serie-a-de-brasil-demuestran-el-potencial-sin-explotar-de-bet-builder-en-latinoamerica","status":"publish","type":"post","link":"https:\/\/sportingtech.com\/es\/resources\/nuestros-resultados-en-la-serie-a-de-brasil-demuestran-el-potencial-sin-explotar-de-bet-builder-en-latinoamerica\/","title":{"rendered":"Nuestros resultados en la Serie A de Brasil demuestran el potencial sin explotar de Bet Builder en Latinoam\u00e9rica"},"content":{"rendered":"&#13;\n<p class=\"wp-block-paragraph\">El f\u00fatbol sigue dominando el consumo deportivo de <strong>Brasil<\/strong>; los apostantes brasile\u00f1os son ferozmente leales tanto a su naci\u00f3n como a sus clubes, sin miedo a poner su dinero donde est\u00e1 su boca. En verano, <strong>Sportingtech<\/strong> a\u00f1adi\u00f3 una serie de mercados a su oferta de Bet Builder, y su nueva oferta de f\u00fatbol de la Serie A brasile\u00f1a activ\u00f3 10.000 apuestas realizadas con la funci\u00f3n durante cada partido.<\/p>&#13;\n<h2>Pre-play vs. In-play<\/h2>&#13;\n<p>Ser conscientes de los matices de los distintos mercados es clave para lo que hacemos en Sportingtech, adaptando nuestra oferta y dirigiendo los productos a distintos grupos demogr\u00e1ficos de apostantes. Las apuestas previas a los partidos siguen siendo m\u00e1s populares en Brasil que las apuestas in-play, a diferencia de mercados m\u00e1s maduros y regulados, como el <strong>Reino Unido<\/strong> y <strong>Europa<\/strong>. A los brasile\u00f1os les gusta apostar lo antes posible, ya que cerca del 75% de las apuestas sobre f\u00fatbol de <strong>la Serie<\/strong> A se realizan antes de que empiece el partido. Esto equivale a m\u00e1s de 102 millones de apuestas realizadas en total.  <\/p>&#13;\n<p>Los mercados m\u00e1s populares entre los apostantes que apuestan en la Serie A brasile\u00f1a son el 1X2, que representa el 71% de la cuota apostada. Se considera que este patr\u00f3n est\u00e1 impulsado por el aumento de la popularidad de funciones de Sportingtech como Share-a-Bet, que permite a los jugadores utilizar las redes sociales para conectar con amigos y llevar sus discusiones sobre apuestas deportivas a Internet.  <\/p>&#13;\n<p>Los operadores de apuestas deportivas no deber\u00edan tener miedo de integrar nuevas formas de pensar y utilizarlas eficazmente, ya que todos nos esforzamos por crear una diferenciaci\u00f3n que beneficie al sector. En \u00faltima instancia, todos queremos ofrecer las mejores experiencias a nuestros socios y a los usuarios finales. No hay que olvidar a ning\u00fan segmento del p\u00fablico cuando una marca intenta maximizar el compromiso con su soluci\u00f3n.<\/p>&#13;\n<p>Desde el lanzamiento de nuestra oferta Bet Builder en la Serie A brasile\u00f1a, los apostantes han disfrutado de nuestros mercados de estad\u00edsticas basadas en jugadores, que incluyen disparos, asistencias, tarjetas y goles. Intentaremos aumentar a\u00fan m\u00e1s nuestra oferta este a\u00f1o y ampliar nuestra cobertura a\u00f1adiendo m\u00e1s mercados tanto al baloncesto como al tenis.<\/p>&#13;\n<p>Estas cifras son significativas si tenemos en cuenta que se produjeron en un momento en el que se estaba llevando a cabo una investigaci\u00f3n de alto nivel sobre el ama\u00f1o de partidos en el f\u00fatbol brasile\u00f1o. Se trata de cuestiones que podr\u00edan haber tenido un impacto negativo en la percepci\u00f3n del f\u00fatbol brasile\u00f1o y de la actividad de apuestas asociada.<\/p>&#13;\n<p>A pesar de un incidente tan preocupante, en un momento tan importante del proceso legislativo, debe sacarse algo positivo de la r\u00e1pida y en\u00e9rgica acci\u00f3n emprendida contra los implicados en los recientes esc\u00e1ndalos de ama\u00f1o de partidos, que pone de relieve que se impondr\u00e1n severos castigos por cualquier actividad de este tipo. Los legisladores brasile\u00f1os han tratado de adoptar un enfoque proactivo hacia el juego responsable para garantizar la seguridad de los jugadores y asegurarse de que conf\u00edan en los operadores y proveedores, lo que, a su vez, maximizar\u00e1 la participaci\u00f3n.<\/p>&#13;\n<h2>New Year\u2019s Regulations<\/h2>&#13;\n<p>Con la regulaci\u00f3n de las apuestas deportivas <a href=\"https:\/\/sbcnews.co.uk\/featurednews\/2024\/01\/02\/lula-signs-br-betting-bill\/\">firmada<\/a> por <strong>el presidente Lula<\/strong> en diciembre, el gobierno parece que se beneficiar\u00e1 de 1.650 millones de reales (309,4 millones de euros) este a\u00f1o. Con seis meses de espera mientras se crea un marco regulador, los operadores est\u00e1n ahora todos compitiendo por la cuota de mercado y prepar\u00e1ndose para grandes cambios en 2024. Sportingtech ha trabajado diligentemente durante varios a\u00f1os para construir una plataforma que se adapte al mercado latinoamericano y a su variada demograf\u00eda de jugadores. Seguiremos posicion\u00e1ndonos como proveedor de referencia en el espacio regulado brasile\u00f1o cuando est\u00e9 finalizado.<\/p>&#13;\n<p>Seguiremos ofreciendo los mejores productos y desarrollando nuestro enfoque centrado en el cliente a medida que creamos ofertas localizadas y adaptadas a los mercados en los que entramos. De cara a los pr\u00f3ximos 12 meses, el mercado latinoamericano en su conjunto parece abocado a un cambio incomparable, y los operadores y proveedores dispuestos a evolucionar obtendr\u00e1n importantes recompensas.<\/p>&#13;\n","protected":false},"excerpt":{"rendered":"<p>&#13; El f\u00fatbol sigue dominando el consumo deportivo de Brasil; los apostantes brasile\u00f1os son ferozmente leales tanto a su naci\u00f3n&#8230;<\/p>\n","protected":false},"author":3,"featured_media":823,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[51,52,53,41],"tags":[],"class_list":["post-2008","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-latam-2","category-noticias-de-igaming","category-perspectivas-del-sector","category-todos"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Nuestros resultados en la Serie A de Brasil demuestran el potencial sin explotar de Bet Builder en Latinoam\u00e9rica - Sportingtech<\/title>\n<meta name=\"description\" content=\"Sportingtech, Award-Winning iGaming Platform. 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